There are a set of tasks that should be done in a systematic way to achieve the optimal kick-start to your channel sales program. These ideas come from a great book I just read on employee on-boarding, that I’ve adapted for the channel community. On-Boarding…How to Get Your New Employees Up to Speed in Half... read more
Effective partner communications will drive increased sales. Ineffective partner communication is a waste of time and money. It’s that simple. The five top mistakes that I see clients make include: read more
My favorite quote from the Wizard of Oz, Who Rang that Bell, reminds me of bad channel managers who can’t effectively communicate or aren’t prepared: Guardian of the Emerald City Gates: Who rang that bell? Dorothy, Scarecrow, Cowardly Lion, Tin Woodsman: [all four together] We did! read more
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