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Partner Program

Help?? What is wrong with your Channel Program?

You’re at this post, because something about your Channel Program isn’t working.  Regardless of the symptom, I suspect that the illness is Sales – your sales aren’t what you expected.  If I’m right, continue reading, if not thanks for stopping by. Without knowing the specifics of your individual Channel Program, I can state pretty positively... read more

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Partner Program

Four Things I Learned About Partner Programs from Dogs at the Park

The other day a client called me (I was at the dog park) frustrated that their top tier partners weren’t performing up to the levels that they expected.  They had signed a set of partners read more

cats

Partner Program

The Five Things I learned about Channel Programs from my Cats

I am an animal lover and have rescued many animals.  As a result, I have 2 cats and 2 dogs.  The cats make me crazy, but I wouldn’t trade them for anything in the world.  Why?  They shred my furniture, they hunt in my house, they don’t love me like my dogs love me and... read more